As the weather steers away from sunburn and gets closer to hot fudge and pumpkin spice, the highly-anticipated fall weather calls for some cool shades of eyeshadow. This isn't to say we're dumping out ...

Jeffree Star is one of the prettiest boys on the internet. So when the top vlogger created a new eye shadow palette ($45) featuring 10 pigmented shades, it attracted an instant fan base. YouTuber ...

Where there's smoke, there's fire. The Urban Decay Smoky eye shadow palette has absolutely taken the beauty community by storm. After being released to the public on July 8, the palette is has been ...

In case you missed it, Nikkie Tutorials has just announced she's launching a brand spanking new eyeshadow palette with Beauty Bay. And you thought 2020 was all doom and gloom. The Nikkie Tutorial x ...

Nikkie de Jager, better known by her beauty YouTube channel Nikkie Tutorials, announced a new eyeshadow collaboration with Beauty Bay. In the product reveal video, De Jager compared the launch to her ...

We can't emphasise enough that we really, really, really don't need another eyeshadow palette. But then Kylie announced her 'Burgundy' palette... Yes, we know our makeup drawers are fit to burst and ...

Figuring out which new, buzzy eye shadow palette to buy can be amongst the world’s toughest beauty decisions. It feels like every week, a new, must-have palette launches, accompanied by YouTube ...

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With Valentine's Day on the horizon, it doesn't matter if you're a woman in love or checking the "building my empire box". Countless beauty brands are blessing the beginning of the year with mega ...