At its core, public health is about driving healthy behavior changes by building awareness, meeting people where they are, ...

The following post was published on the Knowledge@Wharton website on December 5, 2012. Can work be fun? Is it possible for customers to have the same deep engagement with an organization's products or ...

SAP’s RoadWarrior This drip-feeding of information and the fun aspect of the game all combine to increase understanding and retention of the ideas. In addition, as this is a very reusable resource, ...

Have you ever wondered how companies make their products and services more interesting and fun? Well, they use something called “gamification” in their marketing. But what exactly is gamification? In ...

All kinds of methods have been used to generate commitment, whether in business, at work or at school. Among the various tools, there's one that's frequently in the news today: gamification. Indeed, ...

“Gamify!” is friendly advice for any leader with a team of working from home newbies. However, do we know how to get it right? Most organizations already benefit from gamification techniques to some ...

Gamification is like events on steroids. It gives attendees a sense of achievement, triggers strong emotions of happiness and excitement, and gives your event the much-needed engagement muscle. Want ...

Set achievable tagets: If you look at the success of campaigns like Malaria No More, or maybe even #stopkony, part of the appeal is that it is a concrete goal. Rather than asking for people to donate ...

How to use gamification to increase the adoption of your enterprise application Your email has been sent Jump to: Gamification is the application of game design principles in non-game environments.

PlayStation Plus was not something that many PS players were fond of when it was first released as it took away the free online gaming aspect that sort of gave PlayStation a competitive edge over the ...