TweakTown

Unity AI will let you create 'full casual games' with text prompts and no coding experience

An upgraded Unity AI that will let budding game developers create full games with natural language prompts is set to be ...

Unity's CEO Just Explained Why Google's AI Can't Replace Game Engines (And He's Right)

Unity stock is getting hammered as AI fears escalate.
Opinion

Unity Promises Deluge Of New Games Prompted Into Existence By AI As Its Stock Tanks

As reported by GameDeveloper, the new Unity AI beta is planned to launch at the GDC Festival of Gaming in March. In a recent earnings call, Unity CEO Matthew Bromsberg stated, “AI-driven authoring is ...
GamesIndustry

Unity on AI, new tools, and recovering from the Runtime Fee

To use some technical business parlance, Unity has had an absolutely shocking few years. After establishing itself as the near-de facto game engine for indie and mid-tier developers in the 2010s, it ...

Unity boss claims engine's next generative AI update will let users prompt full casual games into existence just by using natural language

Unity CEO Matthew Bromberg has touted generative AI advances to its game engine that'll soon enable users to "prompt full casual games into existence" just by using natural language. While generative ...

After the Google Genie 3 Selloff, Should You Buy the Dip in Unity Software Stock?

Unity Software took a beating last week, and the culprit wasn't a disappointing earnings report or an executive shakeup.

Unity targets $1B+ annual run rate for Vector by end of 2026 as advertising and AI initiatives accelerate

Create is expected to achieve double-digit year-over-year revenue growth in Q1, excluding nonstrategic revenue, with a similar cadence throughout 2026. Adjusted EBITDA margins are anticipated to ...